AMGO is a video-on-demand solution that allows subscribers to download and stream the most current high quality full length African movies on their smart mobile devices at their convenience.
The app is available on google play for android devices and could soon be accessed on other operating systems.
Speaking at the launch in Accra, Mr Bless Sefenu Agordjo, the Acting Senior Manager of Products and Services, MTN, said MTN a few years ago identified a new vision to lead the delivery of a bold new digital world to its customers.
He said MTN had worked hard to deploy, upgrade and expand its network infrastructure and IT systems to support the provision of its products and services.
Mr Agordjo said three ultra-modern data centers, thousands of kilometers of fiber-optic cable, over 2,000 cell sites and the introduction of the first mobile 4G service in Ghana were some of the ways MTN was delivering digitized products and ensuring good experience for customers.
“But we cannot do it alone, in order for our customers to get the comprehensive benefits that we envision for them, we must work with a value chain of partners that include equipment suppliers, device manufacturers and content providers, to name a few.
“With this App, you can watch your downloaded videos offline as many times as you like, anywhere and anytime on your mobile device.
“Movies can be paid for using MTN Mobile Money or another electronic payment service of your choice.
“I urge all our subscribers to download the AMGO app and enjoy your favorite African movie in the car, on your way to work or with your friends. It is convenient and enjoyable,” he said.
Nana Osei Aboagye, the Chief Executive Officer of AMGO Group, expressed optimism that the partnership would create a revenue stream for African film producers and content providers.
He said the Amgo app would fight piracy and reward creativity adding that; “the content downloaded on the smart device cannot be shared and this is a way of delivering a surgical strike on piracy.”