MTN Ghana data revenue boosts Group earnings

Mobile operator, South Africa based MTN has seen a leap in its data-related services revenue.

The company has reported a 49% leap in data revenue from the 2010 financial year and MTN Ghana has made a significant contribution to that jump.

MTN’s outgoing CEO Phuthuma Nhleko has said that MTN Ghana’s data revenue has increased 87% at year end December 31, 2010. Nigeria also made a significant contribution to revenues with increase in sale of data-related services increasing 25%.

Nhleko attributes this success to the introduction of bundled offerings and reduced data prices in these countries.

According to Nhleko, the booming figures include packet switched data users, which increased from 6.6 million to 9.2 million in South Africa. Meanwhile, 3G handsets were up by three million units, including the sale of 1.6 million smartphones.

He said MTN’s Syrian operation experienced data revenue growth of over 100%. MTN attributes this success to better value propositions for both pre and postpaid offerings in the market.

MTN Ghana is the largest mobile service provider in the country with 8.7 million subscribers according to Ghana’s industry regulator, the National Communications Authority (NCA).

By Emmanuel K. Dogbevi

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